Written and published by Simon Callier

Showing posts with label Managing Inventory Demand. Show all posts
Showing posts with label Managing Inventory Demand. Show all posts

Friday 5 April 2024

Managing Demand Through Inventory


Order pagination plays a crucial role in meeting customer needs. It involves making products or services available in the quantities end-users require at the right time and location. By ensuring convenient availability, organisations can enhance customer satisfaction and loyalty. 

This requires effective coordination between production, distribution, and retail channels to ensure that products are readily accessible to customers when and where they need them. Organisations can streamline their supply chain and logistics systems by prioritising order pagination, improving customer service and increasing competitiveness.


Employing continuous flow manufacturing techniques and conducting long production runs can optimise manufacturing capacity, reducing production unit costs. However, this approach may also result in higher finished goods inventory levels. 


Inventory Management


To mitigate this, it is possible to strategically plan the delivery of raw materials, parts, and subassemblies during the production cycle, ensuring that they are supplied as and when needed. This initiative-taking approach reduces inventory levels while maintaining a smooth production process.


Semi-continuous manufacturing processes can decrease manufacturing lead times and lower the quantity of finished goods in the inventory. However, this may result in higher production costs per unit and an increased inventory of raw materials, parts, and subassemblies. This is due to the need for flexibility to quickly switch to producing assorted products as needed in a manufacturing facility.


Batch manufacturing is typically employed when there is a need for "make-to-order" production to provide customers with exceptional service levels while minimising manufacturing lead times. Although this approach may result in higher production unit costs, it effectively reduces the level of finished goods inventory as products are promptly dispatched upon completion. 


Raw materials, parts, and subassembly inventory are usually maintained at prominent levels to ensure the flexibility to manufacture various products on short notice. To offer customers the best possible service, batch manufacturing becomes indispensable for "make-to-order" scenarios. By prioritising quick turnaround times, this approach minimises the time products spend in inventory, reducing finished goods inventory levels. 


However, this efficiency comes at a cost, as production unit costs tend to be higher due to the need for smaller, customised batches. Nonetheless, maintaining a substantial inventory of raw materials, parts, and subassemblies allows for the necessary adaptability to manufacture assorted products as required swiftly.


Managing Consumer Demand


In today's diverse market landscape, organisations face a growing challenge in keeping pace with and effectively meeting consumers' demands. While some organisations may focus on innovating, consumer preferences drive the market's direction. 


Although organisations may initially have the power to shape and control the market through innovation, consumer demands eventually dictate the products and services that are developed and offered.


The complexity of managing extended manufacturing and distribution supply chains has intensified for organisations operating in diversified markets. These organisations must adapt to the varied needs of consumers in terms of the products and services they provide. 


Failure to effectively manage manufacturing, distribution, and inventory resources can result in losing competitive advantage, as organisations must align their operations with the demands of the diverse market landscape. As the market evolves, organisations must shift their focus from being solely innovatively driven to being responsive to consumer demand. 


This transition signifies a migration towards a market where consumer preferences play a vital role in shaping the products and services that organisations develop and offer. By understanding and adapting to the market's needs, organisations can position themselves for long-term success in today's dynamic and diversified business environment.


Increasing Sales Order Fulfilment Rates


The most efficient and effective systems are designed to require the input of a sales order only once, automating the subsequent transactions needed to transform raw materials into finished goods. This automation streamlines the entire process and eliminates unnecessary manual tasks.


System integration has revolutionised how organisations interact with their customers and suppliers. It has provided real-time information, improved efficiency and automated processes, enhanced customer service and streamlined operations throughout the supply chain. The rise of online shopping has significantly impacted business customer service standards. 


Organisations strategically locate finished goods inventory to enhance service levels and efficiency to ensure quick customer access when placing orders. This approach aims to streamline processes, reduce costs, and minimise lead times to meet the evolving demands of the digital marketplace.


A notable shift in the e-commerce landscape is the demand for rapid delivery times, with expectations now set to a maximum of four hours for order fulfilment. Organisations like Amazon and UK retailer Argos have set the bar high by offering same-day deliveries, prompting other organisations to re-evaluate their market strategies. 


Organisations must align their pricing, sales, and profitability goals with their chosen approach, whether through cost leadership or quality differentiation, to stay competitive and drive success. As technology shapes consumer behaviours and preferences, organisations must adapt their operations to meet the market's evolving needs. 


By leveraging the power of the internet and optimising inventory placement, organisations can enhance customer satisfaction and improve operational efficiency. The key lies in striking a balance between cost-effective solutions and quality service delivery to stay ahead in the dynamic world of online retail.


Controlling Demand Through Production Scheduling


Manufactured products often require a bill of materials (BOM) outlining the necessary raw materials, parts, and sub-assemblies for production. Materials requirements planning (MRP) is used to analyse the demand for these materials in reverse order, allowing for the manufacturing or procuring of the required components before the final products are assembled. 


This process may involve multiple tiers of BOMS that need to be processed, manufactured, and purchased to facilitate the assembly of the finished goods. The intricate nature of manufacturing results in a complex inflow of raw materials, parts, and sub-assemblies into the production process.


Similarly, the distribution requirements planning (DRP) process for an organisation's products or services can create a complex outflow of finished goods or services following standard operating procedure (SOP) requirements. 


Sales orders are distributed to manufacturers, wholesalers, distributors, or retailers, each requiring an inventory of finished goods to meet customers' demands. This distribution process adds another layer of complexity to the overall supply chain.


Manufacturing products involves carefully managing raw materials, parts, and sub-assemblies using BOMS and MRP. Distributing these products also requires a well-coordinated flow of finished goods to meet the needs of various stakeholders in the supply chain. Both processes contribute to the complexity of managing the inbound and outbound flows of materials and products within an organisation.


This situation is also relevant for organisations catering to these entities' supply demands, establishing a complex and diverse raw material flow for the end-user supply chain, which results in effective information management and plays a pivotal role in meeting these requirements efficiently.


Contemporary systems such as sales order processing (SOP), purchase order processing (POP), and material requirements planning (MRP I & II) have automated a sizeable portion of material manufacturing and procurement processes. 


Regulating The Flow of Materials 


It is essential to carefully oversee these information systems to ensure that demand specifications are met and supplier deliveries are made promptly. Any delays or non-deliveries of materials can disrupt the supply chain, leading to severe consequences. A disruption in the supply chain due to delays or non-deliveries of materials can have detrimental effects, causing the entire supply chain to come to a standstill in extreme cases. 


Therefore, it is imperative to maintain an initiative-taking approach in managing information systems to prevent any hindrances that could impede the smooth operation of the supply chain. By prioritising efficient information management, organisations can mitigate risks and ensure seamless operations in the supply chain.


Integrating systems between an organisation and its customers and suppliers has facilitated accurate communication between these systems. As a result, customer service coordinators now have real-time access to order status information, which they can use to effectively manage the flow of sales orders and provide updates to customers. This seamless integration has dramatically improved the efficiency and effectiveness of an organisation's operations.


Similarly, supply chain, procurement, and logistics staff also benefit from this integration. They now have enhanced visibility at various points in the logistics chain before dispatching sales orders. This visibility allows them to optimise processes and ensure smooth operations downstream in the supply chain. 


More articles can be found at Procurement and Supply Chain Management Made Simple. A look at procurement and supply chain management issues to assist organisations and people in increasing the quality, efficiency, and effectiveness in the supply of their products and services to customers' delight. ©️ Procurement and Supply Chain Management Made Simple. All rights reserved. 


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